Senior Manager, New Products
at Company:
EMD Serono, Inc.
in Job Category:
Business Development
posted on 8/15/08 12:00am
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Company
EMD Serono, Inc.
Contact Name:
Human Resources
Website:
Visit Our Website
Job Reference Code:
0800450
EMD Serono, Inc. is a leader in US biotechnology, focusing on reproductive health, metabolic endocrinology, and neurology. More than 500 people work in the world-class facilities in Rockland, MA, and approximately 250 work in the field.
Description
PURPOSE OF THE ROLE
Participate in compilation of thorough and dynamic bodies of market/disease/product knowledge and creation of related projections that will be used for strategic decisions and deal-making. For products that are in the company's AIETA pipeline, use this knowledge to develop/execute US commercialization plans that lead to successful market entry and company growth.
KEY TASKS & RESPONSIBILITIES
- With small team, develop rigorous commercial assessments of in-licensing and acquisition opportunities for EMD Serono
- Gather and assess US data on disease areas, indications, key customers, and business environment (i.e., search and critically evaluate clinical literature, business sources, and market research on incidence/prevalence, product profile, competitive therapies, competitive companies, key customers, and related business issues)
- Help develop and support critical assumptions used to quantify the market and potential value of products under multiple scenarios, including commercial operating expense budgets
- Organize and communicate findings to team and other key constituents
- Develop and execute early, approved US commercialization plans for AIETA pipeline products to ensure successful market entry.
- Identify, prioritize, and execute US-specific, critical, early-stage commercialization activities
- Develop and defend corresponding budget
- Cultivate relationships and collaborate with US key opinion leaders in related areas
- Coordinate relevant activities with Corporate AIETA Marketing and other departments
- Help create critical input for AIETA Strategy Group, Merck Serono Global Marketing, and project teams to drive optimal development and life-cycle management decisions regarding pipeline products to achieve their market potential and EMD Serono growth targets
- Develop in-depth understanding of US rheumatology and other specialty markets and dynamics as well as critical success factors
- For key elements of AIETA Target Product Profiles, provide validated (US ad boards and market research) input
- Drive early brand and marketing message development, as well as Medical Communication strategies and tactics to ensure optimal results for US commercialization
- Other responsibilities as assigned
EDUCATION/LANGUAGES
- Fluent in English
- BA/BS required
- MBA or other advanced degree desired
Required:
- 5 years US pharmaceutical/biotech operational experience, including participation in accurate business analysis, planning, and execution with successful outcomes
- Excellent PowerPoint and Word skills, competency with Excel
- Biotech or specialty targeted small molecule experience
- Promotional budget development and management
- Agency management
- US rheumatology and product launch experience
- Accomplished individual contributor
- Record of positive interpersonal skills and working successfully in a team environment
- Superior ability to organize self and a high volume of data information
- Clear, concise written and oral communication
- Comfortable multi-tasking and reprioritising as necessary to achieve critical results
- Able to rapidly apply experience, logic, and critical thinking to unfamiliar topics
- Competent reading, identifying, and assessing critical elements of clinical literature
- Careful attention to detail
- Successful in a demanding, fast-paced environment
- Willing to travel domestically and internationally up to 20%




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