As the Marketing Analyst at MassBio, Karanja’s role focuses on supporting all marketing needs for the Edge program and facilitating strategies around data analytics for the marketing department to best optimize solutions.
Prior to joining MassBio in August 2023, Karanja worked in the marketing department as an AmeriCorps for a Habitat for Humanity affiliate in the Chicagoland area. In addition, he worked as a Data Visualization Specialist at a marketing agency, where he was responsible for building marketing analytics dashboards for numerous clients and assisting with their marketing objectives. He moved to Boston in 2022 from Orlando, FL where he was employed at several tennis facilities including the United States Tennis Association (USTA).
Karanja has a B.S. in Hospitality Management from University of Central Florida.